A large department store collects data about what its customers buy and stores these data in a

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A large department store collects data about what its customers buy and stores these data in a data warehouse. If you were the store’s buyer for children’s clothing, what would you want to know from the data warehouse that would help you be a more successful buyer?

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Marketing

ISBN: 285707

1st Edition

Authors: Dhruv Grewal, Michael Levy

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