2. In a generic new product development process, the phase zero is: (a) Project and product definition
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2. In a generic new product development process, the phase zero is:
(a) Project and product definition
(b) Concept design and selection
(c) Developing alternative designs and selection
(d) Development and pre-product
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Related Book For
Production And Operations Management
ISBN: 9780071077927
1st Edition
Authors: McGraw-Hill Education India
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