6. Yield management requires: (a) Ability to segment the market (b) Low fixed and high variable cost

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6. Yield management requires:

(a) Ability to segment the market

(b) Low fixed and high variable cost where additional sales create more profits

(c) Product non-perishability

(d) higher-priced capacity that can be presold

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Production And Operations Management

ISBN: 9780071077927

1st Edition

Authors: McGraw-Hill Education India

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