Service clues are indicators, stimuli and signals that have been built (purposely or inadvertently) into the service
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Service clues are indicators, stimuli and signals that have been built (purposely or inadvertently) into the service to provide particular messages.
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Talha Talib
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Related Book For 
Service Operations Management Improving Service Delivery
ISBN: 9780273740483
4th Edition
Authors: Robert Johnston, Graham Clark, Michael Shulver
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