The methods available include questionnaires and surveys, focus groups, customer advisory panels, new/lost customer surveys, complaint/compliment analysis,
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The methods available include questionnaires and surveys, focus groups, customer advisory panels, new/lost customer surveys, complaint/compliment analysis, critical incident technique and sequential incident analysis.
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Related Book For
Service Operations Management Improving Service Delivery
ISBN: 9780273740483
4th Edition
Authors: Robert Johnston, Graham Clark, Michael Shulver
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