The methods available include questionnaires and surveys, focus groups, customer advisory panels, new/lost customer surveys, complaint/compliment analysis,

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The methods available include questionnaires and surveys, focus groups, customer advisory panels, new/lost customer surveys, complaint/compliment analysis, critical incident technique and sequential incident analysis.

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Service Operations Management Improving Service Delivery

ISBN: 9780273740483

4th Edition

Authors: Robert Johnston, Graham Clark, Michael Shulver

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