13-2 Define the concept of shopper marketing and explain why it has grown in prominence. (AACSB: Communication)
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13-2 Define the concept of shopper marketing and explain why it has grown in prominence.
(AACSB: Communication) pg98
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Related Book For
Program Evaluation: An Introduction
ISBN: 9781529742787
5th Edition
Authors: Padgett, Deborah K.;Royse, David Daniel;Thyer, Bruce A Publisher: Wadsworth
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