How well does Ford manage its relationships with customers? What CRM strategy does it use? Compare the

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How well does Ford manage its relationships with customers? What CRM strategy does it use? Compare the relationship management strategies of Tesco and Asda. pg98

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Program Evaluation: An Introduction

ISBN: 9781529742787

5th Edition

Authors: Padgett, Deborah K.;Royse, David Daniel;Thyer, Bruce A Publisher: Wadsworth

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