1) Suppose you were a project manager for Disney. Based on the information in this case, what...
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2) Why is Disney’s attention to detail in its rides unique? How do the company use the “atmosphere” discussed in the case to maximize the experience while minimizing complaints about length of wait for the ride?
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Project Management Achieving Competitive Advantage
ISBN: 978-0133798074
4th edition
Authors: Jeffrey K. Pinto
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