3. In introducing students to persuasive advertising methods, which of the following approaches would be most apt to lead to student retention?

A. Determine what students already know about the topic, and connect new information to their prior knowledge.

B. Have students initially watch several commercials and take notes.

C. Lecture students on the major persuasive techniques, and have a quiz to assess learning.

D. Have students form groups to research persuasive techniques.