• Analyze tactics and barriers for internationalization inclusion at the local level: a local home business website where there is a need to increase product awareness and sales in multiple countries.

• Assess tactics and barriers for internationalization inclusion at the regional level: a regional trucking business website where there is a need to export and import parts between North America and South America.

• Evaluate tactics and barriers for internationalization inclusion at the global level: a global soda company website where there is a need to increase brand loyalty and trust as well as multi-branded soda sales and distribution worldwide.

• Conclusion Slide: How are internationalization tactics across these tiered business structures differentiated (e.g., commonalities and differences)?