Framing a firm’s strategy activity context this discussion helps you develop the skills to master the following course competencies:

• analyze organizations and competitive environments using theories and models of strategy.

• communicate in a manner that is professional and consistent with expectations of members of the business professions. Activity instructions in this discussion, you will further your knowledge of strategic development by: • researching data sources in order to frame the firm's strategy.

• Thinking and communicating strategically.

• applying critical reading skills to promote dialog. Describe the strategy of the firm you selected for your project, as a guide to frame the strategy description from the following two perspectives:

• first, the static perspective: o where is the firm competing? What is the product? What are the firm's vertical and geographical scopes? o how is the firm competing? What is the basis for the firm's competitive advantage? • Second, the dynamic perspective—the firm's preparation for the future: o what does the firm want to become? o what does it want to achieve? o how will it get there?