Summarize business analytics for the readers of the final project (executives at your company whom you are trying to convince to implement business intelligence). Because business analytics are where the value of business intelligence emerges, a major focus of this task is on imparting to the readers what business values will be derived from using business analytics. This task also includes an evaluation and selection of a preferred business analytics vendor for the organization. For complete details on the course project,

Research and succinctly summarize the activities, processes, methods, and techniques of business analytics as indicated in the themes, the readings, and from additional research taken from authoritative publications. Include in the summary several business analytics value statements relative to a specific organization or industry. Transition from the BA summary to a discussion of vendor selection for the organization