01:0 Question 17 of 17

Question 17 of 1 7 -11 View Policies Cu rrent A ttempt in Progress Pet Designs makes various accessories for pets. Their trademark product. PetBed. is JRrceived to be high quanty but not extravagant. and is sold in a variety Of pet stores. Wanda Foster. marketing manager, has convinced her boss that they are missing an important segment of the market. "We can increase the quality of the material and design and market PetBed to a higher-end clientele: Wanda claims. We wont Compete with our existing prcxiuct. It's Win-win! PetBeds sell for $52 each Wanda estimates the gross margin at $29. After working with production engineers arui the marketing research team. Wanda hasdesigneda bedthat she believes the new market segmentwill pay $76for.TheprOductiinengineersand acca_jntants believe it will cost about $60 to make. If Pet Designs uses cost-plus pricing and prices most products like the original PetBed, what should be the price Of the high-end PetBed? (Round answer to O decimal places, e.g. 25,000.) Price Of the high-end petBed Save for Later per bed Attempts: O Of I used