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1 2 . Situation in which new business reduces an existing business of firm is classified as A . non - cannibalization effect B .
Situation in which new business
reduces an existing business of firm is
classified as
A noncannibalization effect
B cannibalization effect
C external effect
D internal effect
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Finance Theory And Practice
Authors: Anne Marie Ward
3rd Edition
1908199482, 978-1908199485
