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1 . A conference report is defined as _ _ _ _ _ . a . A summary of all discussions in a meeting b

1. A conference report is defined as _____. a. A summary of all discussions in a meeting b. A summary of discussions and decisions from an internal agency meeting c. A summary of the discussions, decision made, and next steps from a client meeting d. The minutes taken during a meeting 2. A call report is essentially the same thing as a conference report only it is specific to a. A personal meeting b. A group meeting c. A short conversation between the account manager and client d. An agency status meeting 3. People who receive a copy of a conference report can be expected to _____. a. Read it completely, word for word b. File it away unread c. Scan it for items related to their role on the team d. Take action based on only the information in the report 4. The best way to organize contact report information is_____. a. Alphabetically b. Whatever way is easiest for other people to read quickly and understand the material c. Chronologically d. Topically 5. A conference report is different from meeting minutes in the following way(s). a. Contact report is typically shorter in length b. The conference report is usually distributed within 48 hours c. A conference report focuses more on key decisions and follow-up action d. All of the above 6. A good rule of thumb for preparing a contact report is _____. a. Write in short sentences b. Distribute within a two weeks c. Never use bullet points and subheads to assist scanning d. Use flowery prose 7. What statement is false regarding topics to leave off a conference report? a. All information should be included in a conference report, even sensitive information b. The topic was totally dealt with during the meeting and there are no related action items c. The account manager needs to do some research on a topic for the next client meeting d. Small talk such as the weather, the family, etc. 8. Considering the many Traits of an accomplished account manager, which one of the four below is most relevant to writing and distributing a conference report? a. Team player b. Devoted student of the craft c. Good communicator d. Creative in their own right 9. Considering the many Hats worn by an accomplished account manager, which one of the four below is most relevant to properly writing a conference report? a. Diplomat b. Reporter c. Accountant d. Psychic 10. Agency management supervisors value conference reports because _____. a. Conference reports help them stay abreast of what is happening on numerous accounts b. Conference reports show which account managers are doing a good job of running their accounts c. Conference reports show who can organize material and write effectively d. All of the above

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