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1. Answer the following discussion questions from the end of Chapter 2. a. How can information itself provide a strategic advantage to an organization? Give

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1. Answer the following discussion questions from the end of Chapter 2. a. How can information itself provide a strategic advantage to an organization? Give two or three examples. For each example, describe it associated risks. Use the five competitive forces model as described in this chapter to describe how information technology might be used to provide a winning position for each of these businesses: i. A global advertising agency ii. A local restaurant iii. A mobile applications provider iv. An insurance company v. A Web-based audio book service Use the resource-based view as described in this chapter to describe how information technology might be used to provide and sustain a winning position for each of these businesses: i. A global advertising agency ii. A local restaurant iii. A mobile applications provider iv. An insurance company v. A Web-based audio book service Cisco Systems has a network of component suppliers, distributors, and contract manufactures that are linked through Cisco's extranet. When a customer orders a Cisco product at its Web site, the order triggers contracts to manufacturers of printed circuit board assemblies when appropriate and alerts distributors and component suppliers. Cisco's contract manufacturers are aware of the order because they can log on to its extranet and link with Cisco's own manufacturing execution systems. What are the advantages of Cisco's strategic alliances? What are the risks to Cisco? To the suppliers? (20 points] Act C'- -::- t-._

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