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1. Brand Equity: Comment on the brand equity of one of your favourite products, something you use every day. 2. Product Life Cycle: Think of
1. Brand Equity: Comment on the brand equity of one of your favourite products, something you use every day. 2. Product Life Cycle: Think of a product you used when you were a child that is no longer available. Why do you think it disappeared? 3. Brand Positioning: Comment on the brand positioning of one of your favourite products, something you use often
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