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1. Briefly describe the following aspects of Starbucks' strategy. - Growth Strategy - Strategy to provide a unique coffee experience. - Product sourcing strategy -
1. Briefly describe the following aspects of Starbucks' strategy.
- Growth Strategy
- Strategy to provide a unique coffee experience.
- Product sourcing strategy
- Product diversification
- Marketing, advertising, and promotion strategies
2. Does Starbucks have a winning strategy?
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