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1. Briefly discuss a scenario from your personal life or employment / business experience in which (i) a sunk cost was allowed to influence a

1. Briefly discuss a scenario from your personal life or employment / business experience in which (i) a sunk cost was allowed to influence a decision and/or (ii) an opportunity cost was overlooked in a decision. 2. Assume that, for recent periods, the reported operating earnings for a particular segment of a company are negative (i.e., a net loss) and that management is considering eliminating the segment. What aspects of the revenues and costs for the segment should be considered when making this segment elimination decision? What qualitative factors should also be considered

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