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1 . Business Context In the context of e - commerce sales analysis, we have a dataset containing information on customer orders from an online
Business Context
In the context of ecommerce sales analysis, we have a dataset containing information on customer orders from an online store. The dataset includes details such as order ID order date, SKU stockkeeping unit color, size, unit price, quantity, and revenue. Our objective is to gain insights and make informed decisions regarding product popularity, customer preferences, and revenue generation based on this dataset.
Business Problem Understanding
The ecommerce company is seeking assistance in understanding and improving its sales strategies. They have provided us with a comprehensive dataset containing information on customer orders. Our objective is to analyze this dataset and provide actionable insights to enhance product offerings, optimize pricing, and increase overall revenue.
Your team has been appointed to take a closer look at the records of the sales dataset and analyze the patterns and trends in customer orders.
a Identify factors contributing to highrevenue orders.
bRecommend strategies for improving product popularity and customer satisfaction.
Data Understanding
For this analysis, the company is expecting your team to explore the usage of MongoDB for the storage and querying of the sales data. The data is available in the provided sample dataset. The data dictionary can also be referred to for understanding the attributes in the dataset.
The ecommerce sales dataset provides valuable information on the frequency and impact of customer orders. It includes data on the unit price, quantity, revenue, and various product attributes.
Sales Dataset Schema:
orderid: Int Unique identifier for each order.
orderdate: Date Date and time when the order was placed.
sku: String Stockkeeping unit, a unique identifier for each product.
color: String Color of the product.
size: String Size of the product.
unitprice: Int Unit price of the product.
quantity: Int Quantity of the product ordered.
revenue: Int Total revenue for the specific order.
Data preparation and Exploratory Data Analysis
You are supposed to utilize appropriate data preprocessing techniques on the given data set. If required, make appropriate assumptions and make it explicitly known while using them in the query. Make appropriate selection of the attributes with sound justification for the same. The data set allows for several new combinations of attributes and attributes exclusions, or the modification of the attribute type categorical integer, or real depending on the purpose of the analysis.
Expected Outcomes
You are expected to find out the answers to following questions
What is the total revenue generated by the ecommerce store in June
What is the highest revenue of a SKU in a single order?
Find the average unit price per SKU for the "Dark Blue" color.
Identify the top bestselling colors based on quantity sold.
Calculate the total revenue for orders with "Dark Blue" products in XL size.
What is the average quantity of products per order for "Dark Blue" SKUs?
Find the total revenue for each day in June and identify the highest revenue day.
Calculate the average unit price for each SKU.
Identify the SKU with the highest total quantity sold.
Find the revenue contribution of "Dark Blue" products compared to "Navy Blue" products.
Calculate the total revenue for each size category eg XL MXL
Identify the top SKUs with the highest average revenue per order.
Instructions for solving the assignment
The assignment consists of questions.Question to carries mark each and Question is for marks Total Marks
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