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1. By identifying KFC's (Kentucky Fried Chicken) communication strategies, provide an overview of the importance of intercultural communication and how it can support the vision

1. By identifying KFC's (Kentucky Fried Chicken) communication strategies, provide an overview of the importance of "intercultural communication" and how it can support the vision and mission of the organisation.

2. Describe and discuss the key ways that KFC uses social media and other communication tools as a key component of its success strategy

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