1. Case study - Way back in 1912, chocolate-maker C. Crane was making a good money selling chocolates but not during the summer. To stay in business, Mr Crane decided to manufacture a new line which are candy mints. In those days, the shapes of most candy mints in the market were square and pillow-shaped, but they did not melt so readily in the hot weather. Production cost is very high. Is the move to candy mints a good idea? How else can improve on Mr Crane's idea? 2. In 1905, Moore and his brother-in-law Lawrence (who invented the vending machine) started a coin-operated water- vending machine. For 1 cent, the public could buy 5 ounces of water in a folded paper cup. However, there was a competition from public water troughs where people could use metal dippers to scoop water for free. Assess Moore's idea of selling water from a vending machine. 7:47 PM BFF 1. Case study - Way back in 1912, chocolate-maker C. Crane was making a good money selling chocolates but not during the summer. To stay in business, Mr Crane decided to manufacture a new line which are candy mints. In those days, the shapes of most candy mints in the market were square and pillow-shaped, but they did not melt so readily in the hot weather. Production cost is very high. Is the move to candy mints a good idea? How else can improve on Mr Crane's idea? 2. In 1905, Moore and his brother-in-law Lawrence (who invented the vending machine) started a coin-operated water- vending machine. For 1 cent, the public could buy 5 ounces of water in a folded paper cup. However, there was a competition from public water troughs where people could use metal dippers to scoop water for free. Assess Moore's idea of selling water from a vending machine. 7:47 PM BFF