Question
1. David has a company that decorates houses for the holidays. He has secured a $25,000 line of credit from his bank. David is most
1. David has a company that decorates houses for the holidays. He has secured a $25,000 line of credit from his bank. David is most likely to use this line of credit for which of the following? a. A full-time, year-round office person to answer phones and take orders b. Labor to install the decorations in November c. A truck with a ladder to put up lights d. A warehouse to store decorations until they are sold
2. Being closer to their customers allows small business owners to avoid _____, which large firms typically experience as a result of their multiple layers of management. a. information distortion b. complaints on social media c. anonymous complaints d. distorted complaints
3. On rare occasions, pricing at less than total cost can be used as a special short-term strategy (T/F)
4.A good publicity program requires regular contacts with the news media (T/F)
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