1. Describe a story (from a novel or even a TV show) that held your attention where you couldn't wait to see what happened next. Now, consider how the elements of a brand tell a story. How do you connect with perceptions of your favorite brands? Do they tell a story?

2. We are finishing the midpoint in our course!Please provide feedback on how you think you are progressing towards achieving the learning outcomes stated for the course.

In addition, please share a tip or recommendation that you have found helpful to help your peers to stay focused, organized, and successful for the rest of the course. Interact with one (1) classmate to help them achieve their goals and objectives.

References