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1- Describe the difference between Strategic Planning and Strategic Management. 2- Describe the difference between Backward and Forward Integration, while providing examples to support your

1- Describe the difference between Strategic Planning and Strategic Management.

2- Describe the difference between Backward and Forward Integration, while providing examples to support your answer.

3- Why is PESTLE analysis important, and how is it used during the strategic planning process?

4- What is Michael Porters 5 Forces model, and how is it used during the Strategic Planning process?

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