1. Describe the distribution tasks that wholesalers are especially well suited for performing.

2. What patterns seem to be emerging with respect to online retail sales vs. conventional retail sales since the first couple of years of the twenty-first century?

3. Discuss several major sociocultural forces that have emerged in recent years and how they have already affected marketing channel strategy and management and how they might do so in the future.

4. Discuss the distinction between conflict and competition in the marketing channel.