1. Digital Marketing Considerations (100 words) 2 What Digital Marketing considerations exist? Include an assessment of paid, owned, and earned engagement opportunities for the new micro-loans business idea and ideally the role each of these including the opportunity you identify to enhance the monetization of the digital channel for Bounce Fitness Company. 1. Bounce Fitness Digital Ecosystem (100 words) 3 Consider the elements of a Digital Ecosystem from the course materials and prepare a discussion around Bounce Fitness Group's Digital Ecosystem. Consider in your answer: - How the monetisation of the Digital Channel may impact Digital Content, Customer Contact Management, Social Media, and Digital Marketing. - The date and time when the digital strategy review plan was shared with stakeholders. - The date when the plan was approved