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1. Discuss differences between business unit and corporate strategy. 2. Discuss IO and the SCP approach 3. What is PESTEL analysis useful for? 4. Discuss
1. Discuss differences between business unit and corporate strategy.
2. Discuss IO and the SCP approach
3. What is PESTEL analysis useful for?
4. Discuss market complexities and their implications for strategy
5. Are there other forces in addition to the five referred by Porter's model?
6. Discuss strategic group and industry analysis.
7. Is "Blue Ocean" just another generic strategy?
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