1. Discuss the conflicting demands of companies caught in the middle of the controversy over the treatment of the Uyghur people in China's Xinjiang province. How should companies respond to stakeholders demanding strong profits if generating those profits means not responding to stakeholders in sustainable production? As a buyer of H&M or Burberry products, how do you feel about companies' willingness to overlook potential human rights violations in the name of making a profit? 2. Reflect on the power of social networks in the global market. Social influencers in China are leading the boycott of Western brands that have spoken out against alleged human rights violations in China's Xinjiang province, forcing some companies to reverse their positions on the situation. How do you think Western influencers will respond, if at all? What are the implications for businesses?