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(1) Discuss the new approaches to Marketing. Three areas can be discussed. (3 mks) (2) Define the terms E- Marketing and Direct Marketing

(1) Discuss the new approaches to Marketing. Three areas can be discussed. (3 mks)

(2) Define the terms "E- Marketing"and "Direct Marketing". (2 mks)

(3) Choose between E- Marketing or Direct Marketing and discuss how it has contributed to a company's overall marketing strategy. (3 mks)

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