Question
1. Explain the quote: Business research is like looking in the rear view mirror of a speeding car (Anita Roddick). 2. Explain the quote: Research
1. Explain the quote: "Business research is like looking in the rear view mirror of a speeding car" (Anita Roddick).
2. Explain the quote: "Research is what I'm doing when I do not know what I'm doing" (Wernher
von Braun),
3. Explain the quote: "Research is too see what everybody else has seen, and to think what nobody else has thought" (Albert Szent-Gyorgyi).
has
4. Explain the quote: "Research is like motorway lights, it can't tell you where to go but it can
reduce the risk in how you get there"
5. What is the interrelation among data, information and knowledge?
6. Please shortly explain the importance of research for businesses.
7. What is client-based marketing research?
8. What are the differences between client-based research and academic research?
9. Why do clients need marketing research?
10. How is research designed? Explain with examples.
11. Explain the research process.
12. Please explain the designing academic research with examples.
13. What is the Information inflation in business research process?
14. Please explain Research proposal with its core contexts.
15. Explain the research process with its research map.
16. Please summarize the main parts of Business Research Proposal"
17. Explain the statement given: "Business research can give you new up to date powerful
information that could help you break into a market or take a market to a higher level.
18, Explain the statement given: Business research is creating new knowledge. Business
research's Goal is to inspire senior management to move to the front end of the curve."
19. Explain the quote: "Data is beautiful"
20. Please explain. LOP (letter of Proposal), RFI (Request for Information), RFP (Request for
Proposal), and give a proper example.
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