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1. Explain what the VRIN model is. Then use the elements of the VRIN model to assess Starbucks' resources and capabilities. 2.Using a basic SWOT

1. Explain what the VRIN model is.

Then use the elements of the VRIN model to assess Starbucks' resources and capabilities.

2.Using a basic SWOT analysis, identify the future opportunities and threats will Starbucks face as an organisation?

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