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1. How does a product-focused market definition differ from a strategic market definition for a company like Coca-Cola? 2. How would a strategic market definition

1. How does a product-focused market definition differ from a strategic market definition for a company like Coca-Cola?

2. How would a strategic market definition help a company like Nike?

3. Why is Facebooks market vision an important element of the market demand Facebook creates?

4. Why is it important for Pampers to understand the market potential for disposable diapers?

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