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1. How has Natureview succeeded in the natural foods channel? (20 points) 2. What are the strategic advantages and risks of the 3 options presented?

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1. How has Natureview succeeded in the natural foods channel? (20 points) 2. What are the strategic advantages and risks of the 3 options presented? What channel management and conflict issues are involved? (40 points) 3. What action plan should the company pursue? Why? (40 points)

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