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1. How would you characterize the strategy pursued by GM in the (a) developing world and (b) Europe before 1997? 2. What do you

1. How would you characterize the strategy pursued by GM in the (a) developing world and (b) Europe before 1997? 2. What do you think were the likely competitive effects of the pre-1997 strategy? 3. How would you characterize the strategy that GM has been pursuing since 1997? How should this strategy affect GM's ability to create value in the global automobile market?

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