Question
1. How would you determine to use the direct strategy or the indirect strategy for your report? 2. What is the chief difference between primary
1. How would you determine to use the direct strategy or the indirect strategy for your report?
2. What is the chief difference between primary and secondary data?
3. Why are reports important documents in business?
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Consumer Behavior
Authors: Leon G. Schiffman, Leslie Lazar Kanuk
10th edition
135053013, 978-0135053010
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