$1.$ Identify a common challenge or problem that business organizations face in the retail industry.

Addressing the Business Problem

$2.$ Explain how data analytics can be used to address this challenge or problem in the retail industry. Address the following in two to four sentences each:

$3.$ What types of data are commonly used to address this type of problem or challenge?

$4.$ Which areas of data analytics are commonly used to address this type of problem or challenge? For example, text analytics, fraud analytics, customer analytics, or others.

$5.$ Cite sources in APA format