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1. Imagine yourself as the manager of a struggling local suburban regional shopping mall. What do you think the mall should do to improve its
1. Imagine yourself as the manager of a struggling local suburban regional shopping mall. What do you think the mall should do to improve its performance? 2. What shopping trends do you foresee over the next 10 years? How might these trends affect suburban regional shopping malls? 3. What new retail concepts can you identify? How might you learn about more? What strategies do you suggest for learning about new retail concepts
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Business research methods
Authors: William G Zikmund, Barry J. Babin, Jon C. Carr, Mitch Griff
8th Edition
978-032432062, 0324320620, 1439080674, 978-1439080672
