1. In order to target a wide number of customers in various economic levels wine retailers offer similar products ________. with a wide range of new packaging in different price categories using penetration pricing using reference pricing

with a wide range of new packaging

in different price categories

using penetration pricing

using reference pricing

2.A future challenge for any organization is ________ in the distribution process

using technology to reduce the number of steps

knowing what the consumer wants

keeping transportation costs down

constantly introducing new avenues