1. In your own words, explain the concept of business ethics. (3marks)

2.With reference to the American entrepreneur Howard Shultz, explain how he came up with the idea to launch Starbucks in the USA. (4marks)

3.With reference to Ques 2, give your opinion on whether you think the way in which he came by the idea to launch Starbucks in the USA was unethical or not. Give solid points to defend your answer. (1+6marks)

4.In your own words, explain the concept of corporate social responsibility (CSR). (3marks)

5.As the strategic management expert, identify and elaborate in your own words, 2 pros and 2 cons of using CSR as a strategic management tool. (8marks)

6.Identify from your own research, three ways in which Starbucks uses CSR to further its strategic management goals. (6marks)

7. Using any strategic management tool familiar to you, map the positioning of Starbucks as a business now and give three solid reasons to defend your mapping. (12marks)

Course: Strategic Management