1) ________ is the process of identifying prospects who have a need for your product and should be contacted

A.

Qualifying

B.

E-mail marketing

C.

Networking

D.

Trade advertising lead generation

E.

Cold calling

2) Several of the most common causes of customer attrition include the following: ________.

A.

the purchase was a one-time need, customer moves or is acquired, and a loyal buyer goes to new company or leaves

B.

product dissatisfaction, dissatisfaction with after-the-sale service, and the customer moves or is acquired

C.

the purchase was a one-time need, customer has issues with the sales team, and customer moves or is acquired

D.

the customer moves or is acquired, customer is unhappy with the after-the-sale services, and a loyal buyer goes to new company or leaves

E.

the purchase was a one-time need, product dissatisfaction, and customer moves or is acquired