1. Make contact in writing with your internal resources. The purpose of this communication is to prepare them for the tasks, including the budget and timeline that have been allocated to them in the action plan and gain agreement for their involvement. You also want to provide an introduction to the project and convey the strategic goal and promotional objectives (set in Assessment Task 1) to your internal resources. Prepare a brief that covers these points for each person allocated tasks in one of your promotional activities. The brief should be formatted to align with the Marino Style Guide and be written in a clear and concise way that it is appropriate for the audience. 2. Make contact with one of the external contractors that you want to engage with for their expertise, for example, a web designer or social media expert. The purpose of this communication is to request their services, in the form of a quote, for the tasks that have been allocated to that type of expertise, including the budget and timeline for completion. You also need to include: an introduction to the business and the project a brief outline of your ideas and key messages that you want to convey the strategic goal and promotional objectives (set in Assessment Task 1)