1. Name of the organization and type of business Your names The company's logo Briefly comment on the nature of the business. Is the organization a profit or nonprofit organization? 2. Objectives of the Website Describe the main objective of the website and the subobjectives of the website. In other words, what is the main intended purpose for the website and what else can the website accomplish? Some examples of a website's objectives include: to sell items, to inform site visitors, promote a cause, to gather information from site visitors, get new members, contribute donations, provide post-sale support, or create interest for a cause are some examples. 3. Website Design and Navigation Is the website you've been studying a good or poor example for others in regard to the following? 1. Structure 2. Content 3. Text 4. Graphics 5. Presentation style 6. Navigation 7. Promotion (How well is this website advertised?) 4. Unique Features of the Website Are there any Web 2.0 technologies (blogs, wikis, video or photo sharing, mashups, or connections with social media apps like Facebook, Twitter, or Pinterest)? If so, describe how they are used on the website. Is there anything unique that you haven't seen on any other website? If there are two presenters, this is an excellent time to change presenters. The second presenter can begin their talk with their answer to question 5 on the next page. 5. Website Themes and Target Audience How does the organization's website take advantage of their theme, metaphor, icons, and logos? For example, a company that sells books could have a website that resembles a library. A website for children could use primary colors and have playful, cartoonish letter and so on. A neighborhood community newsletter could use a metaphor of a family to refer to community members. Do the names of the websites pages, shopping carts, etc. make sense? 6. Recommendations for Improving the (Insert Name of Company here) Website What specific recommendations do you have to improve their website? 7. Lessons Learned What did you learn from studying this website that can be valuable to others designing their own websites? Comment about the design of the website or the process of gathering data and building and maintaining a website, not how the company does business. 8. The Ideal Project Team to Improve the (Insert Name of Company here) Website a. If you were to redesign their website, describe which two people from the company you would want to include as team members who can be relied on for insights, knowledge, or abilities. What are their positions at the company? (If you cannot identify people from the company you are studying, choose people who work for a similar company or a competitor.) b. Write three open-ended questions you plan to ask each of the two executives in the company. Choose your questions wisely so that the answers will help would help your team to improve the visual and informational content of the website. These questions must be about the website content or design, not about the business, The questions can be challenging but not confrontational or embarrassing (e. g. Don't ask what mistakes they made). Do not write questions that can be answered by a yes or a no. Expect other class members to help answer these questions, so don't give away the answers on a slide.
https://mtcubacenter.org/ - the website we chose
