1. Outline the market and competitor factors that influenced Wal-Mart's decision to focus on the e-commerce business. How does the e-commerce model fit into Wal-Mart's traditional retail model?

2. Describe the strategies that Wal-Mart adopted to develop its technological base and expertise

3. Describe how Wal-Mart plans to capture the emerging e-commerce market for its products and achieve a competitive advantage

4. In your view, what risk factors are involved in Wal-Mart's e-commerce and digital transformation? What can the company do to counter these risks?