=> 1 page - summarizing the basic direction your plan will be taking:

• Focus more on the variety of places Germanna can be accessed:
  • Live/on campus, live/on site at businesses
  • Online in synchronous or asynchronous options (i.e. conventional online or online where the class meets on zoom each week).
  • Combination live and online.

=>Plus, Section 1 draft of your marketing plan:

1. Mission and goals (2-3 pages):
   • Mission & vision
     • What is your picture of future success for Germanna?
     • What core values will we need to uphold?
   • Goals and objectives
     • What they the specific goals that the school should have ? There should be at least 5
     • They should all be SMART goals
     • You have creative license to identify the goals you feel are most important