$1$ point

When Kimberly$-$Clark first came out with Kleenex tissues, it had little competition and a registered trademark. However, in time, as competition increased and tissues became widely used, people started to refer to all tissues as Kleenex. This illustrates how

trademark laws are useless.

Kimberly$-$Clark did not follow the parameters of the Lanham Act.

competitors used counterfeiting to copy the Kleenex brand.

Kleenex fell into common usage and the brand became public property.

Kimberly$-$Clark was able to expand its market for Kleenex.

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