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1 . Prepare a table indicating contribution margin, variable cost of goods sold as a percent of sales, variable selling expenses as a percent of
Prepare a table indicating contribution margin, variable cost of goods sold as a percent of sales, variable selling expenses as a percent of sales, and contribution margin ratio by salesperson. Round percents to the nearest whole number. Enter all amounts as positive numbers.
Waltham Industries Inc.
Salespersons' Analysis
For the Year Ended December
Salesperson
Contribution Margin
Variable Cost of Goods
Case
Sold as a Percent of Sales
Variable Selling Expenses Contribution Margin as a Percent of Sales
Ratio
Dix
Johnson
LaFave
Orcas
Sussman
Willbond
Which salesperson generated the highest contribution margin ratio for the year?
Identify the factors other than contribution margin that should be considered in evaluating the performance of salespersons.
Rate of growth in sales for the current year compared with past years
Years of experience for salespersons
Size of sales territory
Actual sales compared with budgeted sales
All of the above
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