1: SEGMENT LOCATIONS AND DRIFT RATES Each year, the segments drift the length of the hypotenuse of the triangle formed by customers desire for smaller and faster products. Table 1: Segment Circle Drift Rates: Every year, customers demand increased performance and decreased size. Segment Performance Size Thrift + 0.5 -0.5 Core + 0.8 0.8 Nano + 0.8 -1.1 Elite + 1.1 -0.8 Perceptual Map Perceptual Map Form: The segment fine cut circles and centers for Round 0 are shown below. Peroictal map jat and of This year)