1. Several sources generate new-product ideas consist of A) Crowdsourcing B) Competitor Staffing C) Own Services & Products D) Customer Feedback 2. in PLC, Modifying the Product Involves strategies that alter a products characteristic, such as, except A) Appearance B) Quantity C) Performance D) Increase product's value and sales 3. In PLC, Introduction Stage involves A) Appearance of competitors B) Profit is maximal C) Sales grow slowly D) Rapid increase in sales 4. In PLC, Decline Stage occurs when sales and profits begin to . due to changes in the marketing environment. A) Maintain B) Increase C) Drop D) Elevate 5. In a transactional function, grading is A) Extending credit to customers B) Provide information to customers and suppliers C) Limiting credit to customers D) Inspecting judging products and assigning quality grades