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1 . Should Garmin continue to shoot for transformational ideas and technologies that are quantum improvements over today s technology? Or , should it strive

1. Should Garmin continue to shoot for transformational ideas and technologies that are quantum improvements over todays technology? Or, should it strive for incremental improvements in existing technologies? MGMT 12e, Ch 7
What Would You Do?
Kavis family, thyy startul Garmin in 1959 in a smal ceffice with two folling chain. Carmin became cen of the first com-
tabe yon thure." Prinbed nopgs were son absolete.
Quickly figuring out that cunaumen would peuser bo have one device rather than twa. Carmin coumbered with an
down Nivifien production.
Watch sales acoount for rughthy 10 percont of Appleis profits and 921 bilice a yrar in annel nevmue.
to see a bate-bo-market Apple take away huge market share and sales. Wharn it comes bo wearahles, should Camin try bo
$20 hillm this year?
mental impruvenemb in roisting tectundogios?
prochuts through acquaitions? What maks the mast suse, and why?
If yea were Garmin's CEO, what weuld yea de?
2. How much should Garmin rely on acquisitions for innovation? Should it acquire half, one-third, 10 percent, or 5 percent of its new products through acquisitions? What makes the most sense, and why?
3. If you were Garmins CEO, what would you do?
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